Las previsiones ofrecidas por Zenthinela, compuesto por directivos de empresas anunciantes, la inversión publicitaria en Medios Convencionales crecerá este año un 3,7%.
Si hablamos de Medios no convencionales la inversión ha crecido un 1%. De esta forma hablaríamos de un crecimiento conjunto del 2,2% en la inversión total en medios. Una cifra que se traduce en 12.330 millones de euros.
La previsión para el año 2018 es que se produzca un incremento del 3,7% en la inversión en Medios Convencionales y de algo más del 3% en la inversión total en Medios.
Como ves, la publicidad en medios no convencionales sigue posicionándose como un medio eficaz donde promocionar tus productos y tu marca.
Si quieres realizar acciones de publicidad para promocionar tu marca, ponte en contacto con nosotros y te ayudaremos.
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